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thing is, the barina and fiesta are competitors in Uk / europe, as are the astra and focus, and the vectra and mondeo.
if h#*den can bring the cars in, then why not ford. true, our $ is not great, but if the product is any good, then they will sell.
points about the mondeo not selling here are relevant too. the thing was originally targetted at camry, but is considerably smaller, and no way near as refined. the original tyres copped a lot of flack, and i can vouch for the noise. i honestly thought the rear wheel bearings were shot. but it was simply tyre noise.
trouble is, the mondeo is not a bad car to drive, and a damn sight more interesting to look at that a camry (but then so is a block of wood). it was just not right for oz.
also agree with rastus. if ford is become #1, then it cant be based entirely on one product. no matter how good it is. to offer a complete product package, then ford needs to cover bases other than the family car market. why have tickford otherwise?
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