Barra: 5 New Colours
Five new expressive metallic colours will give the Barra Falcons an eye-catching presence when the cars go to market later this year.
Ford’s Barra Falcon family will showcase a quintet of fresh, modern and imaginative new colours, incorporating top trends from the world's latest fashion directions.
Phantom, a deep, expressive and emotionally charged purple, will be the hero colour for Ford's more powerful and assertive models. Rich and vibrant, Phantom draws on the strongest hues of nature to deliver a colour that's bold, confident and full of passion.
Ford’s first expression of its passionate new colour direction was exposed at the 2002 Melbourne International Motor Show in the form of the explosive ‘blood orange’ paint scheme of the acclaimed R7 concept, as well as with the introduction of the vibrant Blueprint.
Acid Rush continues the injection of electrifying colours in the Falcon palette. It's a retina-searing, hot yellow, with plenty of shine and vigour.
The three other colours to be introduced across the Barra Falcon range are refined and modern.
Ice Mint Silver is a silky tinted silver with a hint of green. “It’s a soft, delicate and intricate colour that is confident, complex and ever-changing,” says Ford’s Colour and Trim Design Manager, Sharon Gauci.
Ice Mint Silver will replace Liquid Silver in the colour chart.
For more urban types, there's new Mercury Silver – a darker mid-toned silver that replaces today's Meteorite. "Mercury Silver is an edgy, technical and refined interpretation of modern architecture and materials," says Gauci. "It's a pure neutral silver that travels from light to dark seamlessly."
Blue Pearl will replace Monsoon. It’s a more dramatic, mid/dark blue with lots of depth. The depth of this colour is luminous in its brighter highlights and graduates to a darker, brooding shadow. It's classy and sophisticated.
The five new shades will join the seven carry-over colours from the existing range.
The new fashion colours will enhance Barra’s contemporary feel while offering younger, sporty buyers a choice of extrovert hues.
"Colours on vehicles in Australia are becoming very chromatic on the exterior. Australians are no longer accepting the muted exterior colour palettes that have previously been offered," says Gauci. "The wider range of colour called for today can be directly attributed to the increasing awareness of lifestyle trends, the merging of fashion seasons between the hemispheres, and a deeper awareness of the value colour adds to our surroundings."