Cobra returns to Ford - Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars
The Pub For General Discussion

LinkBack Thread Tools Display Modes
post #1 of 3 (permalink) Old 09-29-01, 04:00 AM Thread Starter
Join Date: Feb 2001
Location: Rocklyn
Posts: 7,750
Cobra returns to Ford

By Ford One of the most famous names in British sports car history is set to reappear – on a Ford! The legendary Cobra badge will officially return to the blue oval next June. Ford has always kept ownership of the name, despite licensing it to AC.
The move to reclaim Cobra comes from US bosses who've thrown their support behind the ambitious 'Living Legends' project initiated by designer J Mays. That's already sparked the revival of the V8 Thunderbird, plus the production of the '49 concept – star of the Detroit Motor Show in January.A Ford Cobra could appear at next year's event, with insiders hinting it may be a concept to celebrate the firm's musclecar heritage. Using the badge on hot versions of mainstream American products is also a possibility. A spokeswoman for AC confirmed that Ford had given the Surrey-based company 12 months' notice on the name in June. She couldn't confirm the blue oval's motives, but said that AC had been expecting the move. The latest Cobra models, the CRS and 212 S/C, were named specifically to be recognisable without the famous moniker, as was the new Mamba coupé. The firm is confident that buyers will still associate its cars with the valuable Cobra heritage.
HSE2 is offline  
Sponsored Links
post #2 of 3 (permalink) Old 09-29-01, 04:45 AM
BSR Field Agent
Nipper's Avatar
Join Date: Jun 2001
Location: Testing Ear Muffs at BSR Head Quarters
Posts: 578
Now where talking imagine an XR8 Cobra two door..... Droool.....

Nipper is offline  
post #3 of 3 (permalink) Old 10-01-01, 11:19 AM
Ford Member
Join Date: Aug 2001
Posts: 103
The Cobra name has been owned by Ford for years. They have allowed AC to use this name with the understanding that they could pull it at any time. AC may decide to return to the US market in the near future, where Ford already markets the Mustang Cobra model. The possible confusion is the most likely reason for this recent move. If Ford's use of the name was the problem, they would have caused a problem for AC back when Ford revived the Cobra model on the Mustang line nearly ten years ago.
Hudson is offline  
Sponsored Links

  Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars > Fordforums Community > The Pub
Gear in this thread - Powered by O'Reilly Auto Parts

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page
Display Modes
Linear Mode Linear Mode

Similar Threads
Thread Thread Starter Forum Replies Last Post
Ford family celebrates 100 years of cars Stacy94PGT Ford Worldwide News 0 06-10-03 06:46 AM
FORD TOUGH: The pressure's on for Bill Ford Jr. to finish first Stacy94PGT Ford Worldwide News 0 06-10-03 05:52 AM
'Henry had the dream' Stacy94PGT Ford Worldwide News 0 03-28-03 06:58 AM
A CENTURY OF VISION: Fords built city, changed the world Stacy94PGT Ford Worldwide News 0 03-12-03 08:17 AM
Ford Product-Led Transformation: 2003 RPO83 Trans | Driveline 0 07-22-02 07:48 AM

Posting Rules  
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome