Oxford Green AU
Join Date: Oct 2002
Location: Melbourne, Victoria
Re: Ford Advertising
Very true, for example, go to any high school and ask the kids there who makes the "best" cars, 80% or so, Holden, 19% Rice (And if Ford vs. Holden would go holden) and 1% Ford.
And then ask who has a license and has actually driven any of the cars.
Marketing, marketing, marketing! Holden are so good at it they could sell ice to eskimos.
Why do the kids think Holden is the greatest? They see the ads on TV, in the paper, Billboards, merch, the list goes on and on.
It gets them young and they go out and buy a VK or VL for a first car and then the next one is a newer holden and in time they turn into the Holden new car buyers.
Dual Fuel 10/98 AU1 Forte