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Old 09-06-2004, 04:48   #1 (permalink)
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Ford Dealers: Why are some so bad?

After reading so many threads and comments about dealers who are uncooperative, unreliable and in some cases even downright destructive of people's vehicles, i've been wondering just how it is that they get away with it?

It seems that one of Ford's biggest downfalls is it's dealer network. Are they aware of this? Does anyone in a position to do something about the situation actually know or even care about the fact that there are literally hundreds of Ford owners who are being put off the blue oval due to shonky dealers?

Having never had experience with more than 1 Ford dealer (and they are quite good, course the fact we know them personally helps too), i can only begin to imagine how frustrating and downright insulting it must be to have a dealer come at you with excuses that are just so pathetic it's not even funny. It almost seems like there is enough grounds for disgruntled owners with problems ranging from clunky diffs to crap paint jobs to take a class action against Ford and get something done to fix their problems - something i'm sure we all don't want to happen.

It's just interesting to see people coming on here with stories of dealers treating them like nothing more than sheep, taking their money and never wanting to see them again.

I'd be interested to hear everyone's thoughts on this.
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Old 09-07-2004, 01:32   #2 (permalink)
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Re: Ford Dealers: Why are some so bad?

Makes me wonder too. When is the Ford Motor Co going to kick these dealers butts until they understand the meaning of customer service. Surely they relise if they keep treating people the way they do they will end up losing a heap of customers.
If I hear a service technician say "they're all like that" again i'm going to lose it. They'll do anything to get rid of you. The Geelong Ford dealership is one of the worst. They don't have any competitors anymore since they bought the others out and they are getting more arrogant by the day because of it.
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Old 09-07-2004, 02:08   #3 (permalink)
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Re: Ford Dealers: Why are some so bad?

I have found that in all business that how much people really care reflects on their business.I have done a study of good and bad customer service so that I can be better...and basically this is what it boils down to...But as always there are exceptions
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Old 09-07-2004, 03:16   #4 (permalink)
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Re: Ford Dealers: Why are some so bad?

Dealerships fail to realise that their customers find reassurance in dealing with the manufactures and that the SALE is only a very small part of the overall exchange. The Contract or sale now becomes an ongoing relationship and one that needs to be efficient, functional and a valued one, but unfortunatley, when service and assistance towards consumers is compromised the outcome more times than not will be an unsatisfactory one.

The 'Duty' of the Dealer representative and the dealership as a whole is to aid and attend to business, this function, dare l say it, involves customer service, yes the people element is a very important one and one that needs to be cherised in order to maintain a record of dependancy.

CUSTOMER SERVICE...Who knows it may happen in our lifetime...
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