Originally posted by Aussie Pete
Just a few of the lowlights have included:
. The axing of the axe-man, Jac Nasser.
The yanks did that, not related to Ford Aus.
. The exploding Explorer tyre debacle in the States, which could yet cost Ford and Firestone billions.
The yanks did that too, our new Explorer's run Bridgestones. Oh, and the new Explorer is selling more units in the US than ever before.
. The transformation of Australia's long-standing Commodore-versus-Falcon sales battle into Commodore-versus-Hello Is Anybody There? Falcon sales this year tumbled compared with last year, and last year was a disaster. Adding to Ford's woes, Commodore's sales this year have increased and the overall Holden-to-Ford ratio is accelerating towards two to one.
How is this different from the Falcon-versus-Hello, do Commodore's actually exist? battle when XF Falcon *WERE* outselling Commodores 2:1 - never mind nearly. Commodore revived, what's stopping Falcon?
. The insertion of the fat, ugly and irrelevant Mustang into an Australian line-up screaming for such trim and taut Euro models as Mondeo, Focus and Fiesta.
We want the Fiesta and Focus as well, but with the Mustang on sale, we had a modern coupe before Holden did!
. A third attempt to resuscitate the moribund Falcon, with Ford doing what it said it wouldn't – giving us an AU Series III. And more rampant discounting, and factory shut-downs, and failure at Bathurst – how many wished they'd never heard the initials AU?
Are you upset because Geoff Polites didn't give your publication a scoop? Boo-hoo, ya whingy poof.
. The misery of the latest attempt to take on Holden Special Vehicles. Ford's T-Series models proved only slightly more popular than scurvy, selling just 100 examples to HSV's 2500 in the same period.
So you've completely ignored T3 then? Tickford know the problem, they fixed it.
. Even the Ford Escape, the Blue Oval-badged version of the (bland and cheaply built) Mazda Tribute 4WD, was massively outsold by the Japanese-badged alternative, even though they were essentially the same and the Ford was cheaper.
Zoom zoom zoom. Proof advertising sells. Last time I checked, Mazda didn't have an equivalent Explorer or F-Series range. Massively outsold? Please keep your MASSIVE exaggerations in check.
. And what about the disastrous joint venture dealership structure? Ford decided to form "a partnership to sell cars" with its Sydney and Perth dealers. It soon discovered it was in a partnership to not sell cars; dealers happily took the money and ran while yelling something like "now you people know what it's like to be a dealer, you grand prix".
The concept was great, it was implemented less successfully.
And, oh, if these were the only problems at Ford! But no. We sincerely hope things improve during 2002. In the meantime, and with a tinge of sadness, we have to pick up the beautiful gold P76 trophy seen here and walk around Ford to see there's anyone still there to accept it.
A journalist who obviously displays the foamy-mouthed attributes of various ff.com and ls1.com members, with the obvious Holden bent.
Once again, this post was brought to you by the letters B, HP and 4.