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Old 11-16-2004, 21:07   #1 (permalink)
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Holden Using Subliminal Advertising?

Falcon in October, sales went from 35.7% to 28.6%?
Despite Ford getting 3 Best Car Awards.
Is Holden using subliminal advertising ?
ie when a Holden advert is on tv, a subliminal ad saying Buy Holden, is flashed on the screen. Only registered by the sub-conscious.
This is the only way I can see Holden sales being so dominant and Fords not.
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Old 11-16-2004, 21:15   #2 (permalink)
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Re: Holden Using Subliminal Advertising?

it can depend on what fleet companies are due for new cars too. For example SA government use almost entirelly holdens. If they decide to upgrade most of the cop cars from VY to VZ, bang ford cant catch it.
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Old 11-16-2004, 21:42   #3 (permalink)
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Re: Holden Using Subliminal Advertising?

Subliminal Advertising is highly illegal. The Government could bitch slap General Motors - Holden if they were using such tactics. Its not something they would willingly risk.
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Old 11-16-2004, 22:24   #4 (permalink)
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Re: Holden Using Subliminal Advertising?

But then again, Holden are cocky bastards arent they :-P
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Old 11-16-2004, 22:26   #5 (permalink)
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Re: Holden Using Subliminal Advertising?

didn't Ford have a week off in october for plant maintenance?
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Old 11-17-2004, 03:43   #6 (permalink)
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Re: Holden Using Subliminal Advertising?

They seem to have a friggen week off every month
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Old 11-17-2004, 03:59   #7 (permalink)
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Re: Holden Using Subliminal Advertising?

I read those figures and thought that it shows a lot of people still buy crap cars...
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Old 11-17-2004, 15:45   #8 (permalink)
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Re: Holden Using Subliminal Advertising?

Steffo...remember the 11th commandment ? Thou Shalt Not Get Caught.

How else do you explain people buying Holden cars in record numbers, when Ford has the better cars? What makes people buy Holdens when Ford is the better car??? It smells.
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Old 11-17-2004, 18:56   #9 (permalink)
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Re: Holden Using Subliminal Advertising?

I would think removing the taxi pack would have had a serious impact on sales.
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Old 11-17-2004, 19:08   #10 (permalink)
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Re: Holden Using Subliminal Advertising?

Subliminal advertising does not work. It is a myth. The study that proposed it has never been duplicated.

However, most countries have felt a need to ban it anyway! Gotta love law makers ~
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