With the Taurus, I think you'll find that US styling didn't sell in the US either. It was just the momentum and good reports of previous models that helped the 'rolling cockroach' sell there.
But the Mustang does alright. All the women buy the V6's, and that's their biggest seller!
My theory is, if the Men go for something, wait a Generation or more and the women go for it too. Horses - used by the cowboys as a means of travel. Now Women are the big horse lovers. Same for Mustangs.
Funny that it I stuck with the horse theme...