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Old 09-04-2002, 03:47   #1 (permalink)
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Thumbs up Thumbs UP for Ford Sales and Marketing

IMO sales and marketing are on the right track to Booming sales of BA Falcon.

Coverage by Media and Interest by the public in BA is enormous, seems like the strategies are doing the job.


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Old 09-04-2002, 04:22   #2 (permalink)
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Yes, I think that tonight more than ever we have been shown the amazing marketing thats gone into the BA Falcon. The XT model really does come across as something special (because it is?). And yet it's really just the equivalent of a GLi, Forte, Executive etc.

I can't predict the future but I think the XT will become more popular with enthusiasts than previous base models.
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