An interesting point was raised in another thread about Wheels magazine Car of the Year. Historically speaking:
Ford:
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XD Falcon - not COTY, award withheld
EA Falcon - not COTY due to VN Commodore winning (neither car should have won in my opinion)
EF Falcon - not COTY due to supposed handling and fuel economy deficiencies, Liberty won
AU Falcon - not COTY due to various reasons - Liberty won again
BA Falcon - ???????
Holden:
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VB Commodore - COTY due to its Euro finesse
VN Commodore - COTY due to, um, EA having 3 speed automatic?
VR Commodore - COTY due to brilliant safety innovations and revolutionary Acclaim model
VT Commodore - COTY due to various reasons
VY Commodore - ?????????
You'll notice I haven't accused Wheels of being anti-Ford, but I quietly have my suspicions. There is no question in my mind that the new Ford will be a better car overall than the new Holden, simply due to the unfortunate "we're untouchable" Holden attitude contrasting to the "we must not fail" attitude of Ford Australia at this time.
Oh how interesting this will be!