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post #1 of 1 (permalink) Old 11-04-03, 05:46 PM Thread Starter
Mr. Embargo
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CAN: Jaguar Awards 2003 Automotive journalist Of The Year

At an event gathering a group of Canada's leading automotive journalists, Jaguar Canada recently presented the Automotive Journalist Association of Canada (AJAC) Automotive Journalist of the Year Award to The Globe and Mail journalist, Jeremy Cato.

This coveted award was inaugurated in 1984 by past Jaguar Canada president, John Mackie to "reward excellence in automotive journalism". A variety of submissions are considered for this award including feature story, car review, general editorial opinion, with personal style and mastery of the subject taken into account.

Cato is a second time winner of this award, as well as having received runner-up a number of times. His piece on RVs was sited by a bilingual panel of three accredited judges as being super-informative and was on a subject that is not commonly covered. His Ford GT story had a lead that told you exactly why we should read a story about a car most of us can never own.

"Cato writes stories that are varied and interesting and seem to be based on substantial research," said Lindsay Crysler, a fourth year veteran of the judging panel. "He makes subjects that are not commonly written about interesting to read."

First runner-up in the Journalist of the Year competition, Rob Beintema, a writer for Metroland Newspapers, was cited as writing stories that have leads that invite readers to stay with the story, and they would not be disappointed. The judges stated that Beintema is and informative writer who helps readers make an informed buying decision. He tells a story instead of just listing facts, and includes human reactions to the machines he describes.

Second runner-up was awarded to Brian Harper of the National Post for "telling what it was actually like to drive his test car as he took some amusing shots at it."

"Sponsoring this award has been a twenty-year tradition for Jaguar Canada," said Vic Bernardini, president of Aston Martin Jaguar Land Rover Canada. "We're proud to be the sponsor of the most coveted automotive journalism award in Canada and to honour a group of such hard-working, talented individuals."

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