Join Date: Feb 2001
Location: The Hills of North Georgia,USA
EU:Jaguar eyes crossover model, not SUV, CEO says
Jaguar eyes crossover model, not SUV, CEO says
BARCELONA -- British luxury carmaker Jaguar is considering whether to expand its model lineup by offering a "crossover" vehicle that combines the characteristics of cars and sport-utility vehicles, its top executive said on Thursday.
"I think what is loosely defined as the crossover segment has rather more potential for us than an SUV, where we already have good competitors," said Joe Greenwell, chairman and chief executive of Ford Motor Co brands Jaguar and Land Rover.
He gave no more details, but said any new vehicle's design would have to meet Jaguar's premium philosophy.
Greenwell was responding to a question at the Automotive News Europe conference on whether Jaguar might build an SUV, as other premium carmakers such as Porsche, DaimlerChryler and BMW have done.
My first car was a 67 Mustang Coupe, 2nd one was a 67 Cougar XR-7, 3rd one was a 66 Mustang Coupe. Why did I get rid of these cars for ? I know why, because I'm stupid, stupid, stupid.
My next Ford.....