Ford Intros New Models In Paris - Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars
LinkBack Thread Tools Display Modes
post #1 of 1 (permalink) Old 09-26-02, 08:50 AM Thread Starter
Registered User
Stacy94PGT's Avatar
Join Date: Feb 2001
Location: The Hills of North Georgia,USA
Posts: 7,859
Ford Intros New Models In Paris

PARIS, France, 26 September 2002 – Ford of Europe is introducing six new products at the Paris Motor Show, bringing its tally to 32 in as many months. The record-setting pace is part of the Company's ongoing product led transformation strategy.

Ford of Europe Chairman and Chief Executive Officer, David W. Thursfield, said, "We are continuing to invest heavily in our product range, which is the strongest it has ever been. Meantime, we have reduced our costs by over $1 billion over two years, increased our plant utilization to 95 percent, and reduced our number of assembly plants in Europe from 11 to six.

“All this has given us the flexibility to invest where it is most important – in developing exciting new products, such as the extensive range of small cars which we are presenting in Paris. Our strategy is to achieve sustainable profitability and increased market share by delivering class-leading cars and commercial vehicles to our customers. Never before have we seen such a pace of new model introductions."

President and COO, Martin Leach, unveiled the new products on the Ford stand at Hall 1 in Paris. The new Fords included:

Focus C-MAX concept – signals Ford thinking on the fast-growing C-segment Multi-Activity Vehicle
Streetka – stylish roadster developed from the Ka and powered by a 1.6 litre engine. Coachbuilt by Pinifarina and sponsor of Kylie's European Tour 2002
Sportka – exciting sports addition to the new Ka family, developed in response to customer demand for a performance version
Freshened Ka – added enhancements to keep the Ka as bold and distinctive today as it ever was. Features all-new and more powerful 1.3 litre Ford Duratec 8V engine
Three door Fiesta – a dynamic addition to further extend the Fiesta range with Durashift-EST automatic shift transmission available for the first time
Latest technologies – supporting Ford's commitment on delivery; Durashift-EST auto-shift manual transmission, Electronic Stability Programme and TDCi common-rail diesels
"We have completed the overhaul of our core product range," said Leach. "With the Streetka we’re turning our attention to key niche markets. And the Ford Focus C-MAX is a design concept for Ford's entry into the fast-growing mid-size Multi-Activity Vehicle segment.

"Significantly, we’re earning our highest-ever customer satisfaction levels, and the recent TUV reliability award for the Focus in Germany underlines the great progress we have made with quality and dependability."

Ford's European Transformation Strategy, in place since early 2000, continues on track, delivering more products, improving quality, increasing profits and growing market share.

My first car was a 67 Mustang Coupe, 2nd one was a 67 Cougar XR-7, 3rd one was a 66 Mustang Coupe. Why did I get rid of these cars for ? I know why, because I'm stupid, stupid, stupid.

My next Ford.....
Stacy94PGT is offline  
Sponsored Links

  Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars > Fordforums Community > Latest Ford News and Racing News > Ford Worldwide News
Gear in this thread - Powered by O'Reilly Auto Parts

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page
Display Modes
Linear Mode Linear Mode

Similar Threads
Thread Thread Starter Forum Replies Last Post
Ford family celebrates 100 years of cars Stacy94PGT Ford Worldwide News 0 06-10-03 06:46 AM
FORD TOUGH: The pressure's on for Bill Ford Jr. to finish first Stacy94PGT Ford Worldwide News 0 06-10-03 05:52 AM
'Henry had the dream' Stacy94PGT Ford Worldwide News 0 03-28-03 06:58 AM
A CENTURY OF VISION: Fords built city, changed the world Stacy94PGT Ford Worldwide News 0 03-12-03 08:17 AM
Ford Product-Led Transformation: 2003 RPO83 Trans | Driveline 0 07-22-02 07:48 AM

Posting Rules  
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome