DEARBORN, Mich., June 14, 2002 – Ford will commemorate its 100th anniversary June 16, 2003, and plans are already well underway to celebrate this historic milestone.
"The company's centennial offers us a unique opportunity to reflect on our many past accomplishments," said Bill Ford, chairman and CEO, Ford Motor Company. "But it also challenges us to look ahead and create a vision for continuing success in the future."
Ford's 100th anniversary programs will be targeted primarily at key audiences such as company employees, dealers, suppliers, Ford car clubs and enthusiasts. But interest in the centennial of the company is widespread.
The main communications channel is the company's 100th anniversary Web site, which can be accessed through ford.com. The Web site will continue to grow in phases over the next year. It presently features stories about Henry Ford, the Model T and the Rouge complex, along with other facts and information.
A key section of the site is called "Your Stories." This interactive section allows site visitors to share their Ford stories – everything from their first Ford product to how the company has impacted their lives.
"Ford has touched the lives of people in virtually every corner of the world, and 'Your Stories' gives all of us the opportunity to share our experiences," said Gary Nielsen, executive director, Ford Centennial Operations. "Not only has Ford been a driving force in the auto industry, but it has had a major impact on society, with revolutionary concepts such as the moving automotive assembly line and the $5-a-day workday."
To help share the company's history, a new touring display, named "100th Anniversary Experience," debuted recently at the Carlisle All-Ford Nationals in Carlisle, Pa. The traveling exhibit will visit key events and locations in the United States that are open to the public, as well as Ford Motor Company employee, dealer and supplier events. The display highlights many of the company's accomplishments over the past century, as well as a peek at the future. Inside the 53-foot trailer, visitors will see a milestone timeline, historic photos and memorabilia, along with a special centennial video called "The Road Is Ours."
The company is planning events and activities through the end of 2003. The latest information on activities is available on Ford's 100th anniversary Web site, which can be accessed through www.ford.com.
About Ford Motor Company
Ford Motor Company (NYSE: F) is the world's second largest automaker with approximately 350,000 employees, and operating in more than 200 markets on six continents. Its automotive brands include Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo. Its automotive-related services include Ford Credit, Hertz and Quality Care. The company's world headquarters are in Dearborn, Michigan. Ford Motor Company will officially observe its 100th anniversary June 16, 2003. Additional information can be found on the company’s Web site at www.ford.com.
"The company's centennial offers us a unique opportunity to reflect on our many past accomplishments," said Bill Ford, chairman and CEO, Ford Motor Company. "But it also challenges us to look ahead and create a vision for continuing success in the future."
Ford's 100th anniversary programs will be targeted primarily at key audiences such as company employees, dealers, suppliers, Ford car clubs and enthusiasts. But interest in the centennial of the company is widespread.
The main communications channel is the company's 100th anniversary Web site, which can be accessed through ford.com. The Web site will continue to grow in phases over the next year. It presently features stories about Henry Ford, the Model T and the Rouge complex, along with other facts and information.
A key section of the site is called "Your Stories." This interactive section allows site visitors to share their Ford stories – everything from their first Ford product to how the company has impacted their lives.
"Ford has touched the lives of people in virtually every corner of the world, and 'Your Stories' gives all of us the opportunity to share our experiences," said Gary Nielsen, executive director, Ford Centennial Operations. "Not only has Ford been a driving force in the auto industry, but it has had a major impact on society, with revolutionary concepts such as the moving automotive assembly line and the $5-a-day workday."
To help share the company's history, a new touring display, named "100th Anniversary Experience," debuted recently at the Carlisle All-Ford Nationals in Carlisle, Pa. The traveling exhibit will visit key events and locations in the United States that are open to the public, as well as Ford Motor Company employee, dealer and supplier events. The display highlights many of the company's accomplishments over the past century, as well as a peek at the future. Inside the 53-foot trailer, visitors will see a milestone timeline, historic photos and memorabilia, along with a special centennial video called "The Road Is Ours."
The company is planning events and activities through the end of 2003. The latest information on activities is available on Ford's 100th anniversary Web site, which can be accessed through www.ford.com.
About Ford Motor Company
Ford Motor Company (NYSE: F) is the world's second largest automaker with approximately 350,000 employees, and operating in more than 200 markets on six continents. Its automotive brands include Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo. Its automotive-related services include Ford Credit, Hertz and Quality Care. The company's world headquarters are in Dearborn, Michigan. Ford Motor Company will officially observe its 100th anniversary June 16, 2003. Additional information can be found on the company’s Web site at www.ford.com.