Originally posted by russellw
I wonder if there are some synergies between the SVT operation and whatever direction Ford Australia are taking??
Very good point and maybe if we were to look back at what has happened I think some hints might be found that fully support your theory and a view I have on this situation.
Motor Sport news publishes an interview with Prodrive Boss David Richards. During questioning over what name his V8 team might use, he makes the statement that we are replacing the Tickford brand world wide. The natural assumption might be that the "we" refers to Prodrive but the conversation prior to this links 3 parties.
A thread is started on FF to discuss the MN article. Not surprisingly the discussion turns towards wanting explanations. The thread was removed at Tickfords request because it was heading in the wrong direction and basically doing no one any good.
What part of it was heading in the wrong direction. It is unlikely in my opinion that David Richards doesn't know what is going on in his own company.
The Herald Sun Drive section prints a story based on the previous statements.
The first official word from Tickford in a reply from David Flint in yet another thread.
He says several things but mainly that the article is incorrect, but what part is he referring to? The assumption I believe Tickford may have taken exception to might be the use of the word Prodrive. There seems to be a theme involving getting the best return for Ford and the Ford brand. Does any terminology using Prodrive achieve this?
Both David Richards and David Flint point to very positive relationship with Ford and future product developments.
From all this my guess is that Tickford might be replaced with an acronym. The title most likely will involve Ford, and possibly performance or a variation on the svo theme. A new name could very well mean a new badge. Maybe the wings might be used in a different way maybe something different completely.
Maybe the fact that Tickford being owned by Prodrive rather than by a parent company of the same name opens the door for a change that might be more focused in the eyes of some