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Old 09-14-2004, 23:49   #1 (permalink)
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US:2005 Mustang prices start at $19,410

2005 Mustang prices start at $19,410

By Dale Jewett
Automotive News



Ford's redesigned 2005 Mustang is leaving the corral with a base price of less than $20,000, but not much less.

The automaker said Tuesday that the base Mustang with a V-6 engine and five-speed manual transmission will have a suggested price of $19,410, including a destination charge of $625, when it rolls into showrooms next month.

That's a $635 increase over a base 2004 Mustang with a V-6 and manual transmission -- although that configuration hasn't been available from the factory since last March as part of the changeover to the redesigned model.

Buyers who want a V-8 under the hood of their new Mustang GT will pay at least $24,995, including the destination charge, for a car with a five-speed manual transmission. That's a decline of $475 from a 2004 Mustang GT with V-8 and five-speed manual.

The redesigned Mustang is a key player in a strategy by the Ford Motor Co. to counteract a severe sales decline with a slew of new vehicle launches.

Ford sold 140,350 Mustangs in 2003, an increase of 1.4 percent from a year earlier. Through August of this year, Mustang sales totaled 88,135 units, down 10.2 percent from the same period in 2003.

In the first eight months of this year, Ford Division sales totaled 1.87 million units, down 4.5 percent from the same period a year ago.

Production of the 2005 Mustang has started at the Auto Alliance International assembly plant in Flat Rock, Mich., south of Detroit.

Standard equipment on the V-6 Mustang includes:
210-horsepower, 4.0-liter V-6.
Five-speed manual transmission.
16-inch aluminum wheels.
Air conditioning.
Power mirrors.
Rear window defroster.
AM/FM/CD audio system.
Four-wheel disc brakes.
Power door locks with remote unlocking.
Power windows.
A Premium trim level for the V-6 Mustang has a suggested price of $19,995, including destination, and adds an upgraded audio system with six-disk CD changer, power adjustable driver seat and different 16-inch wheels.

Options on the V-6 Mustang include:
Five-speed automatic transmission, $995.
Anti-lock brakes with traction control, $775.
Side-impact airbags, $370.
Leather seating surfaces, $695.
Active anti-theft system, $255.
Exterior sport appearance package, $295.
Interior upgrade package, $450.

The base price of the Mustang GT includes:
300-hp, 4.6-liter V-8.
Five-speed manual transmission.
Four-wheel disc brakes with anti-lock and traction control.
Stainless steel dual exhaust.
Front fog lamps.
Tilt steering wheel.
17-inch aluminum wheels.
Air conditioning.
Dual power mirrors.
Rear window defroster.
AM/FM/CD audio system.
Power door locks with remote control.
Power windows.
A Premium trim level for the Mustang GT has a base price of $26,300 and adds:
Upgraded audio system with six-disk CD changer.
Leather-trimmed sport seats.

Options for the Mustang GT include:
Five-speed automatic transmission, $995.
Side-impact air bags, $370.
Active anti-theft system, $255.
Upgraded audio system, $1,295.
Interior upgrade package, $450.
Interior color enhancement package, $175.
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Old 09-15-2004, 00:08   #2 (permalink)
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Re: US:2005 Mustang prices start at $19,410

thats not a bad price, wait till they get here in aus with all the taxes and bulls#$T itll prob go up to about $50
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Old 09-15-2004, 04:19   #3 (permalink)
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Re: US:2005 Mustang prices start at $19,410

Ford to trim price on 2005 V6 Mustangs

Sticker on V8 GT version will show 2.9-percent increase

BY BILL KOENIG
BLOOMBERG

Ford Motor Co. said it plans to cut prices on the less powerful version of its Mustang sports car and raise them on the higher-performance model after undertaking the first complete redesign of the vehicle in 25 years.

The 2005 V6 coupe will be priced at $19,410, down from $19,505 for the 2004 model, said Ford spokesman David Reuter. The price of the V8 GT version will rise 2.9 percent to $24,995 from $24,300, Ford said in a statement. Prices include delivery charges.

The new Mustang recalls the long hood, short trunk and forward-leaning front end that characterized the model in the late 1960s. The styling is aimed at tapping emotions that many Americans have attached to the car during its 40-year history and halting a drop in sales of Mustang, the best-selling sports car.

"I don't think they'll have any problem justifying" the price increase on the V8 model, said Erich Merkle, auto analyst for IRN Inc. in Grand Rapids. "It looks significantly different than the car it's replacing."

The V6 version accounts for about two-thirds of Mustang sales, said Ford spokesman John Arnone.

CEO Bill Ford ordered the new Mustang from J Mays, group vice president of design, as part of a plan to revive car sales, which have been declining since the 1990s. Since becoming CEO in 2001, Ford has said consumers wouldn't accept large price increases for new features.

Ford is making good on a pricing promise by Ford Division President Steve Lyons, who said in April that the lowest price for the car would remain under $20,000. The release of pricing information coincides with media test drives of the Mustang this week in Los Angeles.

Ford is limiting price increases on most 2005 models, Automotive News, a trade magazine, reports. The average price of a 2005 model Ford-brand car rose $27 and climbed $112 for Lincoln luxury models. Ford's Jaguar raised prices on X-type models between $650 and $1,000. Figures are adjusted for relative sales of the vehicles.

To keep costs down, Ford uses less expensive parts in the new Mustang, including a traditional rear axle for most versions of the car instead of more expensive suspensions that permit wheels to bounce independently.

The company also moved production of the Mustang from its 86-year-old Dearborn assembly plant, which closed in May, to the Flat Rock factory that Ford co-owns with Mazda Motor Corp.

"Mustang has always stood for affordability," Reuter said. Consumers will conclude the 300-horsepower, V8 version is "a heck of a deal," he said.

Ford's new car models include the Ford Five Hundred and Mercury Montego sedans and the Ford Freestyle, an SUV that resembles a station wagon.

Ford sold 140,350 Mustangs last year, down from 549,436 in 1966, according to Ford. In the eight months ended August, Mustang sales dropped 10 percent, Autodata Corp. reports.

The Mustang was introduced on April 17, 1964, at the World's Fair in New York. Its platform, or major structural components including the chassis, haven't changed since 1979.

The car has been featured in such movies as 1964's "Goldfinger," being disabled by James Bond's gadget-filled Aston Martin, and 1968's "Bullitt," driven in a car chase by actor Steve McQueen.
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Old 09-16-2004, 03:35   #4 (permalink)
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Re: US:2005 Mustang prices start at $19,410

Quote:
Originally Posted by frdpwr
thats not a bad price, wait till they get here in aus with all the taxes and bulls#$T itll prob go up to about $50
There are plans to bring this Mustang to Australia?

And when are we getting the new F-Serie strucks over here?
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Old 09-16-2004, 04:13   #5 (permalink)
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Re: US:2005 Mustang prices start at $19,410

Thats not a bad price at all. If only they would build a couple of RHD ones and import them here. I would take a black V8 one.
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