US:No idea too small for Ford cost-cutters; should a Jag purr or roar?
Car News briefs: No idea too small for Ford cost-cutters; should a Jag purr or roar?
Even the smallest cost-cutting ideas are getting the attention of top Ford Motor Co. executives. Among the moves praised by GREG Smith, Ford's president of the Americas, in a May employee newsletter: cutting back on lawn fertilization; reducing the number of company cars; avoiding nonessential color copying; and printing double-sided copies. Smith didn't tally up the savings expected from those actions, but he did offer a progress report on travel cutbacks. Ford says it has reduced business trips by 36 percent and has saved an additional $8 million by using nonrefundable restricted tickets.
LISTEN UP -- Should a Jaguar purr or roar? The brand, which takes pride in its quiet ride, was surprised by a recent survey in which respondents rated Jaguar highly for quietness but also praised the powerful sounds of BMWs. "Jaguar has introduced new sound targets," says Paul Jennings of the Warwick Manufacturing Group in England. To help Jaguar meet those targets, Jennings' group uses a test rig that can make a Jaguar XJ8 sound and feel like eight other brands, including BMW, Mercedes-Benz and Lexus. So what will future Jaguars sound like? Keep listening.
My first car was a 67 Mustang Coupe, 2nd one was a 67 Cougar XR-7, 3rd one was a 66 Mustang Coupe. Why did I get rid of these cars for ? I know why, because I'm stupid, stupid, stupid.
My next Ford.....