USA: Mazda's October Sales Skyrocket
Mazda North American Operations (MNAO) today reported sales of 21,781 units in October-a 52.3 percent increase versus the same period last year.
The company's strong month was led by its sporty Miata roadster, which posted a 30.2 percent increase in sales. In addition, Mazda reported sales of 5,046 units for its fun-to-drive Protegé compact-a sales increase of 18.6 percent-as well as a 14.8 percent sales increase for its functional and stylish MPV minivan.
"We're extremely optimistic about the way Mazda is heading into the final quarter of 2003," said Jim O'Sullivan, president and CEO of Mazda North American Operations. "With the strong return of consumer confidence and spending, coupled with the stellar products this company delivers, Mazda is poised to continue bolstering its sales as the year winds to a close."
Overall, Mazda's year-to-date sales total 216,489 units-down 4.0 percent from last year.
Mazda North American Operations is responsible for the sales and marketing, customer parts and services support of Mazda vehicles in the United States. Headquartered in Irvine, Calif., MNAO has more than 700 dealerships nationwide.