Originally posted by Aussie Pete
Those of you researching how you want to buy a Barra, I have a question.
Do you think some of the option pricing seems a bit high?
I'll use an example. Looking at the T3 series, optioning Brembos was around $5000. That wouldn't be so bad except that $5k is above and beyond the $3k for Premium brakes which the car has in the first place. That makes the brakes an $8k option. Wow!
I was looking at speccing up an XR8 assuming a $49500 list price and it quickly got to $60k!
Absolutely right Peteypoos!
Apparently Ford IS giving some credit to the 17" rims on the option price of 18's, as I have been told. It is a shame and a point of contention for me, that other features don't provide any of this "credit" for upgraded options. It's not like the upgrades are "aftermarket", or are causing a financial loss for Ford. In particular, you are right in singling out the brakes - this has always been an unsavoury area.
I guess that realistically, with the BA, these options are the only place where Ford will make any genuine profit in the first 6 months!