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post #1 of 1 (permalink) Old 10-31-02, 03:30 AM Thread Starter
Mr. Embargo
Join Date: May 2001
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Mazda To Strengthen Domestic Dealer Network

Mazda Motor Corporation plans to reorganize its domestic dealer network to pave the way for rapid sales growth in Japan. The plan is designed to deliver higher levels of customer satisfaction and improve overall operating efficiencies. Building on the successful implementation of the One Operation initiatives, which helped guide Mazda-controlled dealers back to profitability over the past three years, this next major initiative will reinforce our existing nationwide outlet network with improved regional management and more robust financial stability.

"With the all-new Mazda Atenza and Mazda Demio now in the market, this action will strengthen the operations of our consolidated domestic dealers and help stabilize their financial base," said Mazda President Lewis Booth. "In the end, a stronger dealer network will play an important role in achieving our growth objectives and better serve our customers. This is an all-around win for our customers, for our dealers and for Mazda."

In addition, as part of this action, Mazda will eventually convert up to 133 billion yen of subordinated debt to equity. This will ensure a more stable financial environment for Mazda's consolidated dealers, allowing them to focus their attention and resources on increasing sales and customer satisfaction.

Under the new system, consolidated domestic dealers will serve multiple prefectures. For example, by the end of FY2002, 23 dealers across Japan will be consolidated into nine regional dealers serving Tohoku, Kita-Kanto, Koshin, Tokai, Hokuriku, Keiji, Nishi-Shikoku, Kyushu and Shizuoka. This move is expected to further strengthen business foundations through the sharing of best practices and resources, the consolidation of back-office operations and the reduction of inventories.

Groupings for Dealer Mergers

Tohoku District

Mazda Anfini Sendai
Mazda Anfini Iwate
Akita Mazda Hanbai
Yamagata Mazda Jidosha

Kita-Kanto District

Mazda Shin-Ibaraki
Mazda Anfini Tochigi

Koshin District

Nagano Mazda
Yamanashi Mazda

Shizuoka Prefecture

Shizuoka Mazda
Mazda Anfini Shizuoka
Mazda Anfini Hamamatsu

Tokai District

Tokai Mazda Hanbai
Mie Mazda

Hokuriku District

Mazda Auto Fukui
Toyama Mazda
Ishikawa Mazda Hanbai

Keiji District

Shiga Mazda
Mazda Anfini Kyoto

Nishi-Shikoku District

Ehime Mazda
Kochi Mazda

Kyushu District

Fukuoka Mazda Hanbai
Kitakyushu Mazda
Oita Mazda Hanbai

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