2004 Range Rover
NEW YORK, April 16 /PRNewswire/ -- Britain's Land Rover has chosen the New York International Auto Show to debut the first 2004 model, a limited edition called "Range Rover Westminster." The elegant black pearlescent finish beautifully sets off the massive, bright, 20-inch alloy wheels.
"We believe the 2004 Range Rover Westminster reflects the excitement and style of New Yorkers and those individuals that have an appreciation for exquisite design and marvelous detail," said Richard Beattie, executive vice president for Jaguar Land Rover.
The vehicle's interior embraces elegance and sophistication in a way only Range Rover could -- using 'grand black' wood, the finest leather and cut pile carpeting of the finest caliber. The Westminster has nearly all visible surfaces covered in leather including the Contour electrically heated 14-way adjustable driver's seat with triple memory; the upper, middle and lower
fascia and the door grab handles.
Both front and rear seats have two-level electric heating. Even the leather wrapped steering wheel can be warmed. The only features in the interior that are not in Jet Black are the headliner and grab handles, which are in ivory.
Since being called "the most capable vehicle in the world," the new Range Rover has redefined what levels of luxury and ruggedness can be combined in a sport utility vehicle. "The Range Rover has been virtually sold-out since its North American debut in June, 2002. The 2004 Westminster will no doubt continue that trend," added Beattie.
Owners "Completely Satisfied"
In two proprietary surveys of 2003 Range Rover buyers, buyers were asked: "On a scale of 1 to 10, rate your overall satisfaction with the 2003 Range Rover." Their answer was 9.2 (mean score) with 10 being "Completely Satisfied" and 1 being "Completely Dissatisfied."
2003 Range Rover owner demographics reveal a younger, more affluent owner group as compared to owners of the previous-generation Range Rover. Specifically, the average buyer is just 42 years old, and even more impressive is the fact that the range of ages is exceptionally wide -- from 24 to 71 years old. A full 11 percent of the buyers are in their 20s, and 27 percent of the buyers are in their 30s. The average annual household income of all 2003 Range Rover buyers is $463,000, with more than a third of the owners citing an annual household income of more than $500,000.
"We're delighted by what owners are telling us about their new vehicles and the overall ownership experience," says Beattie. "We set our goals exceptionally high when developing the 2004 Range Rover Westminster because we have high expectations from our owners."
Land Rover engineers endowed the Westminster with the most sophisticated technology possible. The 282-horsepower, aluminum-alloy 4.4-litre V8 engine is state of the art. The CommandShift(TM)-controlled five-speed automatic transmission enlists driver participation with manual up and down sequential
shifting plus, with a two-speed electronically activated transfer gearbox, drivers can shift from Low to High and High to Low Range ratio on the move with just the flick of a switch. The independent, height-adjustable suspension incorporates cross-linked air springs.
To complete the appeal of the vehicle, Range Rover has a multitude of advanced dynamic control systems including Dynamic Stability Control and four- wheel Electronic Traction Control. Owners will also enjoy having Complimentary Scheduled Maintenance for the first four years or 40,000 miles.
Innovative technology is expected of every Land Rover and the new Range Rover doesn't disappoint. The Bi-Xenon headlights have been called the best in the industry while the 15-speaker, 570-watt harman/kardon(R) LOGIC7 digital surround sound system has impressed even the most jaded audiophiles.
Independent front and rear height-adjustable air suspension, and a variety of electronic traction control systems are among the features that move the 2004 Range Rover into a class of one and its owner to just about anyplace he or she wishes to go.
The 2004 Range Rover Westminster will be produced in limited numbers (approx. 300) with target price of $84,000 including destination charges. It will be available in September 2003.
More information is available by calling 1-800-FINE-4WD or at
Land Rover North America is part of Aston Martin Jaguar Land Rover with headquarters in Irvine, California. Land Rover established operations in the US in 1986, and now imports and distributes Range Rover, Discovery and Freelander vehicles manufactured by Land Rover in Solihull, England. Land Rover's worldwide operations are wholly owned by Ford Motor Company, Dearborn, Michigan.
SOURCE Land Rover North America