Ford under fire for 007 - Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars
Ford Forum Ford Forum

» Auto Insurance
» Featured Product
» Wheel & Tire Center

Go Back   Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars > Fordforums Community > Latest Ford News and Racing News > Front page news
Register Home Forum Active Topics Photo Gallery Auto Loans Garage Mark Forums Read Auto Escrow

FordForums.com is the premier Ford Forum on the internet. Registered Users do not see the above ads.
Reply
 
LinkBack Thread Tools Rate Thread Display Modes
Old 03-14-2007, 13:10   #1 (permalink)
Administrator
 
administrator's Avatar
 
Join Date: Feb 2006
Posts: 802
Garage
Ford under fire for 007

Car company Ford has been criticised by the advertising watchdog for wrongly implying its Focus model featured in James Bond blockbuster Casino Royale.
An advert for the Ford Focus Zetec Climate used footage from the hit film, which actually features the Mondeo car.
Ford defended the advert, saying it clearly featured the Focus Zetec Climate's name, price and image.

But the Advertising Standards Agency (ASA) upheld two complaints from viewers who felt the advert was misleading.

It ordered Ford not to show the advert again in its current form.

The car giant was among a number of companies which signed deals to promote its products on the back of the James Bond film.

Casino Royale, which saw Daniel Craig make his debut as 007, has become the most successful James Bond film at the box office, generating US$593 million in cinemas worldwide so far.
administrator is offline   Reply With Quote
Sponsored Links
Advertisement
 
Reply

  Ford Forums - Mustang Forum, Ford Trucks, Ford Focus and Ford Cars > Fordforums Community > Latest Ford News and Racing News > Front page news



Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes Rate This Thread
Rate This Thread:

Posting Rules
You may not post new threads
You may post replies
You may not post attachments
You may edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On


Powered by vBadvanced CMPS v3.2.2

All times are GMT -7. The time now is 19:45.



Powered by vBulletin® Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
Content Relevant URLs by vBSEO 3.6.0
Garage Plus vBulletin Plugins by Drive Thru Online, Inc.