Ford is claiming that the new 2011 F-150 will get best in class fuel economy despite no EPA verified mileage figures. Ford states that the 3.7L V6 model will return 16 mpg in town and 23 mpg on the highway. By comparison a 2011 Ram with a 3.7L V6 will get 14 mpg in the city and 20 mpg on the highway.
According to Ford, the company is touting the F-Series' fuel economy because "70 percent of F-150 customers said better fuel economy is what they'd like improved most in their truck." What Ford did mention is that their numbers aren't worth much until they're independently verified.
More: 2011 Ford F-150 Claims Fuel Economy Crown Thanks To V6